In 2020, super casual games accounted for 31% of mobile game downloads. This is a big jump compared to 17% in 2017, and pandemic confinement is the most likely driving force for faster adoption.
According to the latest research by ASO World team, the fast-growing game types include Arcade and Puzzle games, which increased by 33% and 78% respectively last year.
Among the top games in these categories are Subway Surfers and Sybo Games as well as BetweenUs and InnerSloth.
In terms of revenue, RPG and strategy games will account for 50% of mobile game revenue in 2020.
Games such as Genshin Impact and miHoYo had approximately $560 million in revenue last year.
At the same time, spending on Casino and Shooter titles increased by 10% and 9%, respectively. Famous titles include Coin Master and Moon Active.
The new research also shows that fashion themes are now playing an increasingly important role in games, with Project Makeover and Super Stylist ranking among the top 100 downloads.
It is expected that fashion themes will become more and more popular this year. By the fourth quarter of 2020, this type of game has generated 280 million downloads.
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