Video conferencing platform Zoom was one among 2020’s breakout apps, and its adoption has continued to climb at the same time as elements of the world start rising from pandemic-driven seclusion. One of many insights from Sensor Tower’s upcoming Q2 2021 Information Digest report reveals that Zoom remained one of many prime 10 most downloaded apps globally within the second quarter, even in markets comparable to the USA the place many companies are starting to reopen and staff are returning to places of work.
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- Zoom Adoption Remains Strong
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Zoom was one of many star apps of 2020, following pandemic lockdowns.
However even within the second quarter of 2021, as many economies are reopening once more, it’s nonetheless one of many prime 10 most downloaded apps worldwide.
Most downloaded app worldwide
Zoom shortly shot to the highest of the App Retailer and Google Play charts in Q2 2020 for app adoption.
Though adoption then slowed, first-time installs have been nonetheless sturdy in Q3 and This autumn 2020.
In Q2 2021 Zoom was the sixth most downloaded app worldwide at 944 million downloads.
In line with new knowledge from SensorTower, Zoom ranked even larger in Asian entrepreneurs, securing the fourth spot for downloads behind Fb, TikTok and Instagram.
Downloads are led by India the place restrictions proceed to be in place.
In Q2 2021, Zoom had 28.4 million installs on India’s App Retailer and Google Play, a rise of 106% quarter-on-quarter.
Worldwide installs dropped 14% for a similar quarter to 93 million downloads, down from 108.8 in Q1 2021.
On the onset of the COVID-19 pandemic in spring 2020, customers started trying to find options for distant work, studying, and socialization. Consequently, Zoom rocketed to the highest of the app adoption charts in Q2 2020, turning into essentially the most downloaded app globally throughout the App Retailer and Google Play.
Though adoption slowed after the preliminary surge in curiosity, the app’s first-time installs have remained sturdy even in subsequent quarters, comparable to when it positioned at No. 3 in Q3 2020 and No. 7 in each This autumn 2020 and Q1 2021. Most just lately, Zoom was the No. 6 most downloaded app globally in 2Q21, and it has amassed roughly 944 million downloads since January 2014 when Sensor Tower’s Android knowledge set started. Zoom launched on desktop and cellular in September 2012.
India Turns into Zoom’s Largest Market
Zoom ranked even larger in Asia final quarter, inserting No. 4 behind Fb, TikTok (together with Douyin on iOS in China), and Instagram. That is seemingly because of continued regional lockdowns in nations comparable to India, which remains to be closely impacted by the pandemic. India is now Zoom’s largest marketplace for new and all-time installs, adopted by the U.S.
In 2Q21, Zoom noticed roughly 28.4 million installs throughout India’s App Retailer and Google Play marketplaces, up 106 p.c quarter-over-quarter from 13.8 million in 1Q21. That is in distinction to the worldwide development, which noticed worldwide installs of the app decline 14 p.c Q/Q to slightly greater than 93 million downloads in Q2 from 108.8 million in Q1.
Totally different Phases of Restoration
As proven by way of Zoom’s installs, elements of the globe are at totally different levels of recovering from COVID-19’s affect on enterprise. Sensor Tower’s Q2 2021 Information Digest, which shall be obtainable subsequent week, offers a deeper evaluation of varied markets and app classes in addition to an total image of how the cellular ecosystem carried out final quarter.